Mission & Vision

Who We Are

AALU is the trusted, influential voice for life insurance and annuities distribution in Washington, D.C. with a heritage of leadership and success. Since 1957, we have provided our members with essential tools and services for professional development, networking, and advocacy.

Our Mission

To advocate on behalf of our members, who promote the financial and retirement security of the American people.

Our Vision

We represent the financial security profession.

The American people live healthier, longer, and more productive lives when they own life insurance and annuities as critical components of a holistic financial plan.

Our Values

Our Future

At the 2018 AALU Annual Meeting, incoming CEO Marc Cadin shared his vision for AALU’s future, describing why AALU needs to exponentially grow membership, provide world-class service to our members and remain the best advocacy organization in Washington, D.C.

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